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Sinde Budi Sentosa

Sinde Budi Sentosa

21 November, 2011 Web

Case Study

About Sinde Budi

Client : Sinde Budi Sentosa
Country : Indonesia
Business : Pharmaceutical company
Year : 2011
URL : www.sindebudi.com
Objective :
Founded in 1978, PT Sinde Budi Sentosa has grown from a humble pharmaceutical company with a small factory in Bekasi in West Java, into a respectable global player with established operation and distribution networks in home country Indonesia, Belgium, Brunei Darussalam, China, Hong Kong, Malaysia, Nigeria, Saudi Arabia, Singapore, South Korea and the Middle East. PT Sinde Budi Sentosa has rolled out 12 products for both internal and external remedies, classified under 9 product categories. Internal remedies include Larutan Penyegar (Cap Kaki Tiga & Lasegar), Energy Drink (Ena’O & Enerbee), Health Drink Sanzha Plum, Indonesian Traditional Jamu Ginpasak, Chen Chu Liang Teh and Headache Powder. Meanwhile external medications include Balm (Cap Kaki Tiga & Bapala), Fungus Medicated Oil and Medicated Skin Cream. Our main product line, Larutan Penyegar, is a pioneer of similar cooling products in the market. The brand has become a generic term locally, and is a recognised name in the national level. In addition, PT Sinde Budi Sentosa also has the sole authorised right to distribute the Cough Syrup Cap Ibu dan Anak (Nin Jiom - Hong Kong), Stomachache Medicine Pil Chi Kit (Teck Aun - Malaysia), Medicated Oil (Siang Pure - Thailand) in Indonesia.